Your time is so precious and you have big plans. Here are 10 things you can do that will, hopefully, get you where you want to be … quicker! These tips will:
- improve your online presence
- improve the professionalism of your companies, and
- improve your network and create better relationships
These tasks will take only a short amount of time but, if initiated correctly, can work for you in the months and years ahead.
The following list is not meant to be a substitute for the basic principles of listening, providing value, developing relationships, diversifying, protecting against weaknesses and threats, evaluating strengths and opportunities and pursuing SMART objectives.
These are, however, specific actionable tasks that can help you build your online empire and none of them should take much more than 10 minutes.
1. Email signature
Make sure your email signature contains
- your company logo
- what your company does (website design, SEO, print, email, etc.) maybe some people don’t know the extent of what you do – this is a non hasslely way of telling them
- links to your website (maybe your Twitter, LinkedIn, or whatever links are important to you)
Make sure the whole thing looks good and that the colors are consistent with your website. They can be tricky things to sort out and can appear differently in different email clients but it’s worth spending 10 minutes sorting this out. It could get you new work and thousands of dollars!
2. Press release
If you are about to start your online business or have done recently, you can do no better than write a compelling and newsworthy press release and submit it to PRLog, PressReleasePoint, i-Newswire and other free online press services. If you haven’t just started, you can write one about the developments in your business or site.
Your press release along with it’s nofollow links back to your site will be available to tens of thousands of media professionals and, more importantly, Google.
3. Automate social bookmarking
These services may be a hassle to set up but an automated bookmarking service will save you countless hours in the future.
4. Leave blog comments
You should always leave a few comments every week on other sites in your niche to cement your authority and visibility. However, why not get a little extra juice with the search engines while doing this? On CommentLuv sites you can get a dofollow link and choose the anchor text. Google this plus your keywords to find them:
“Enter YourName@YourKeywords” [+ your keywords]
Always leave a comment that asks a question and/or adds something to the debate.
5. Get your YouTube channel in search engine results
Have you made loads of great videos and your disappointed with the viewing figures? You can improve the PageRank of your video channel by adding comments to those that have a high PageRank. To start with install the SEO Quake plug-in (you may like to install this on your “secondary” browser). This shows you PageRank and other information for the links provided by Google in a search.
Then Google this to find the YouTube channels that allow comments:
“channel comments” site:youtube.com [+ your keywords]
Select, with the aid of SEO Quake the channels with PageRank of 4 or more and get commenting on channels in your niche.
6. Ask a customer why (s)he chose your service/product
Has someone contacted you through a search engine? Ask them what they entered to find you and write more blog posts with those keywords.
So simple. So effective. So do it.
7. Think up some great blog post titles
Head over to StumbleUpon, Digg and Delicious and see what’s top of the pops. Can you steal the titles and change the words around to make them original. Where do you think I got “10 Ways To Improve Your Online Business” from?
8. Write an email to a blogger/competitor/industry expert you admire
The higher up you go; the nicer people get. If you write an intelligent, thought-provoking, precise email to a successful person, 9/10 times you’ll get a reply. Don’t ask for anything, just do it.
9. Brainstorm/Mind map/Notebook/Whiteboard
Always carry a pad of paper and pen around with you so if you get a killer idea (a idea for a great article or a great concept for your business) you can write it down before you forget it.
Before you start a project, spend 10 minutes to mind map your ideas on a piece of paper or on a whiteboard. Don’t know what a mind map is?
Here’s one (above) for this article.
10. Upload documents to Docstoc and SlideShare
Have you got old content, or early drafts of articles, sitting around on your hard drive? You can recycle this content by converting it to PDF or even keep it as a Word document and upload it to sites like Docstoc or make it into a Powerpoint document and upload it to SlideShare.
Change the titles, change the text around a bit and make sure it has links in it to your other articles. This content will piggyback of the site’s reputation and send deep backlinks to your site.
What do you think?
Are any of these things helpful? Can you offer your own tip to improve an online business that’ll only take 10 minutes! I would love to hear some more suggestions so pop them down in the comments area beneath this post. Or help me out by Tweeting, Facebook Liking or Google +1’ing this article!