My new book is now available on Amazon! Get the book (and review it, please) now!
It’s called Create the Website You Want with WordPress: A how-to guide for building a branded business asset. You need to change the country extension of the book’s address so you can download it with an Amazon account.
- US: http://www.amazon.com/dp/B00P62YHA6
- UK: http://www.amazon.co.uk/dp/B00P62YHA6
- Australia: http://www.amazon.com.au/dp/B00P62YHA6
- India: http://www.amazon.in/dp/B00P62YHA6
- Canada: http://www.amazon.ca/dp/B00P62YHA6
Are you scared to create a website or already have a website and don,t know your next step? I will allay your fears and show you how to do it the right way.
Do you find WordPress never does what you want it to? Watch over my shoulder and discover the tricks, themes, plug-ins and techniques to get the website you want.
It will be easy for you to set up a website and create a long-term branded business asset that will serve you for years to come. In this booklet you will find out how with simple step-by-step instructions, illustrated with screenshots.
Are you a complete beginner? Don’t worry! Learn how to set up a website, how to blog, how to secure it, how to back it up, how to make money and how to develop an authority and brand that looks good without spending a fortune.
What’s in the book?
The book offers a step-by-step guide to creating a website like this one. We start at the very beginning and finish with how this website makes over $5000 in profit every month. The book is aimed at the beginner / intermediate solopreneur wanting to create a valuable online brand.
What if I told you that the biggest hurdle in creating and improving your website was in your mind?
Here is a synopsis of the content of the book, chapter by chapter.
Purpose
Overcome Analysis Paralysis; Purpose & target market – avatars; Elevator pitch – who are you and who do you help?; Design worries; Competitors; Discussion of platforms – WordPress.org vs. WordPress.com
Every website should have one main purpose. And that purpose needs to be really simple.
Domain
Ideas; Keywords; Brand; Registration
The domain name is the “˜something, in the “˜www.something.com, of your website,s address.
Hosting
Shared, VPS, Dedicated, Cloud; Name-servers; WordPress, (blog title, pretty permalinks, admin username)
Now that we,ve decided on a domain name, there,s only one more thing to do before the excitement starts and we can create a website. And that,s finding a web host.
Blog
Regularity; What to write about; Social / relationships / comments
Your website will live or die on content. So you may as well get started NOW!
Design
Themes (free vs. premium); Responsive; Threaded comments; Featured images; How to get a great logo and branding
Design consistency is important for your brand,s recognition. But I just don,t want you to stress or spend a lot of money on it. (I know, this sounds strange coming from a designer.)
WordPress
Essentials; XML Sitemap; Google Webmaster Tools; Google Analytics; SEO (titles); Contact Page; Ensuring zero spam; Subscribe to comments; Social bookmarking buttons; Cache & speed; Security; Backing up; Favicon
You have to implement or engage with most of those essential WordPress tasks. Of course, you could pay someone to do this for you, but I would challenge you to do it yourself. All the information is at your fingertips.
Connecting Social Media
Twitter; Facebook; Google+ – Google Places for Business; YouTube
I have purposely made this section of the booklet short, as I think that a lot of time can be wasted on social media.
Relationships
Comment – gravatar; Social media; Email; Meetup; Conferences
This is one of the most important chapters in the whole book. The subject of this chapter is critical to your website,s success. It,s something that is all around you, it,s something you interact with every day and yet you,d sometimes think it has nothing to do with your business. People!
Making Money
Community; Email list; Consultancy (hours for money); Affiliate; Ads; Info products; Membership; SaaS
Don,t think it,s all about money, because it isn,t. Profit is a great metric to measure success, but it,s not why we do what we do. We do what we do to help people. If we,re not making any money, we,re not helping anyone, so here,s how you can make money with a business website.
You can do it!
I hope the readers of this little book will be inspired to create brands and businesses with WordPress sites, just as I have.
Please, if you have any questions, be sure to ask them in the comments below. And, please, please, please, get my little book and don’t forget to review it!
Looks like a great book to have in your library. I have downloaded it and look forward to reading and learning something. Thanks for letting me know via Facebook,
Thank you, Shalu, and I appreciate you sharing it in your group on Facebook and elsewhere. 🙂
Hi Rob,
I’ve been a subscriber to your site for quite a number of years, but have taken up more interest in your your blog articles of late as I’ve just resigned from my job! After 14 years in full time posts as a motion designer, it’s time for me to give freelancing a go! Everything you talk about fully resonates with me and has definitely helped confirm my decision. Anyway, I’ve just downloaded three of your Kindle books and very much looking forward to reading them. I’m sure they’ll all be as helpful as ever!
Thanks for the inspiration! Best wishes, Estelle 🙂
Congratulations on your life changing event, Estelle. I know you’ve been a subscriber for a number of years. Thank you so much for downloading 3 books at once. I hope you don’t get bored of me!
Let me know if you need any help with setting out on your own. You will enjoy a new lease of life. 🙂
Hi Rob, thanks for the book. I haven’t completed it yet (with travelling), but it’s a really nice, light and easy read that cunningly covers a lot.
Anyway, I’ll save my review for Amazon later. I just wanted to quickly say thanks!
Thanks for your thanks, David. I like that it cunningly covers a lot” 🙂
Hi Rob,
Thanks for sharing with us! Will try download it (in Asia by the way) later today.
I am sure the eBook is going to rock!
Thanks man!
I’m in Asia at the moment too, Reginald! I know some people in certain countries find it hard to download at Amazon but, if so, they can always get in touch and we can sort something else.
Hope it does rock! Thanks 🙂
Hi Rob,
This is the ultimate guide that newbie’s need.
When will people realise that they don’t need to spend $2000 on a creating a website!
Are you still on your travels? If so, hows, it going?
Naomi
HI Naomi, I’m still in Chiang Mai, Thailand. I’ve been here for almost two months. Not really travelling though. 🙂
Thank you for your kind words.
Congrats Rob!
I back ALL that you do my man! Each chapter hits on points that I’d hit on, so I vibe with your topics covered. Really, this is something I struggled with for years. Many online entrepreneurs do. We’re right brained, and seize when the words “WordPress” and “Design” pop up in any conversation lol.
But you swooped in to the rescue. We want to brand ourselves but many don’t know how to do it, via WP, and this eBook will provide site owners with the perfect solution to their WordPress woes.
Amen on the dough. Profit is one metric to measure success but when you do things the right way your energies will be mostly focused on doing stuff that’s not based on making money. Making Content + Making Buddies + Monetizing Intelligently = Making Profit
Thanks Rob 🙂 Happy to review and twee it, you Kindle publishing machine/superstar you!
Ryan.
Hey Ryan, you’re the man, thanks buddy!
Thanks for all your kind words, Ryan, but I’m not the Kindle superstar (the name Steve Scott springs to mind). I’m barely making $500/month on Kindle but I’m hoping that’ll increase next year.
You are the superstar as far as selling PDFs from your own site is concerned. Come to think of it, you’re also the superstar when it comes to online business relationships!
Book looks interesting Rob, will give it a try.
That’s great, Jason. Let me know what you think. 🙂
Awesome tips! I WordPress hands down one of the best platforms for website building. By following those tips you provide in the book anyone should be able to generate some positive results instantly, thanks for sharing 🙂