One of the very many benefits of interviewing various creative business people for the Design and Marketing podcast is that it takes me away from my small world. During the last few years on this website I have mostly written about what works for me. When I was starting out online in 2006-2008 I basically [...]
I have been pestering my latest victim interviewee for the Design and Marketing Podcast (subscribe or leave a review, folks) for weeks and weeks before she gave in! Louise Myers is a fantastic example of a designer who has never stopped learning. You have to listen to this interview because there is so much to [...]
Just when you thought you were safe to leave home without worrying about a major new social network design change … another one happens! YouTube have just rolled out their new channel design to the masses. So, why should we care and what do we need to know about it? Well, we should care because [...]
We all want our web pages to be seen by as many people as possible. And while writing top quality content remains a great way to do this, enabling your visitors to share content through social media has become an excellent way to drive traffic. Just so that we’re all on the same page, there [...]
You know those little marketing tasks that we keep meaning to do are always pushed to the back of the day’s agenda? Sometimes alas, they never get done! I have a challenge for you: perform one of these five minute tasks now. If you hit a road block, leave a comment here and I’ll help [...]
Shortly after he moved to America in 1933, Albert Einstein agreed to address a group of mathematicians at Princeton University on tensor analysis, a geometric entity used to explain general relativity. Details of the forthcoming talk were put on a notice board in the university. However, when it came to day of the talk, the [...]
LinkedIn is a professional social networking site and has just surpassed 100 million users. Nearly 60% of LinkedIn users hold executive-level or consultant positions therefore it has the highest percentage of decision-makers than any other social network. LinkedIn is growing at roughly one million new members every week, the equivalent of one joining every second. [...]
If investment banks can break the economy; small businesses can start the healing process. Now that start up costs are lower than ever, thousands of talented and skilled individuals who are frustrated by lack of corporate opportunity will do what they’ve always wanted and become their own boss. However, many small businesses are using old [...]
The job isn’t over when a blogger publishes a blog post. Indeed, for some it has only just begun. Many bloggers will try to maximize the exposure for each post through submitting the post to various social media sites. I will be talking about social media a lot but before that there are also a [...]
We all know that after writing a great post and hitting the publish button we’re not even halfway finished! There can be a seemingly endless marketing job to do by submitting a blog article to various social bookmarking sites like Digg, StumbleUpon and Delicious. We can also choose to submit to social networking sites like [...]
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