Small business owners may be required to do many things. Selling, accounting, marketing … yes. But, master the dark arts of SEO? Surely not! You should, of course, be concentrating on creating the best products and providing the best services. That’s a “given.” But there is a reliable way of creating an ongoing stream of [...]
Blogging is without doubt the most effective marketing tool for a business. It is easy, cheap and powerful. And yet there is resistance to it. One of the major frustrations of the last few years has been my inability to persuade my clients to blog consistently. Here are the most common “excuses” against blogging and [...]
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- Creating websites
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