The best kind of logo, in my opinion, is one which relies on an image or shape to convey the company or brand. I would call it archetypal communication. Above is an amalgam of five of the most famous of such symbols (actually four, the fifth is from a text logo!), can you spot where [...]
Although it’s important to cut out images well when composing a montage in Photoshop, it’s definitely not the most important thing. Images should be chosen for their ability to fit in with the other graphic elements in the composition. Usually one piece or element should stick out more than others – the “hero”. It is [...]
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