Graphic, Web Design and Marketing, London | Rob Cubbon
Design, marketing, graphics, internet, print, London
LinkedIn is a professional social networking site and has just surpassed 100 million users. Nearly 60% of LinkedIn users hold executive-level or consultant positions therefore it has the highest percentage of decision-makers than any other social network. LinkedIn is growing at roughly one million new members every week, the equivalent of one joining every second. [...]
If investment banks can break the economy; small businesses can start the healing process. Now that start up costs are lower than ever, thousands of talented and skilled individuals who are frustrated by lack of corporate opportunity will do what they’ve always wanted and become their own boss. However, many small businesses are using old [...]
WordPress is a blog publishing platform that can be used to run many different types of website. Every time I install WordPress I run through the same geeky routine to ensure that it is well-functioning and easily discovered. So, aside from the theme (the way the website looks) and the content (what the website says) [...]
I first set up WordPress on my website 4 years ago. Since then it has been a long journey trying to post once a week whilst learning all I can about web publishing. Things haven’t always gone smoothly. So, for the record, here are some of my greatest gaffes: 1. Not creating the whole site [...]
So what is keyword research? “Keyword research is a practice used by Search Engine Optimization professionals to find and research actual search terms people enter into search engines when conducting a search”. Good old Wikipedia! But, I used to think, what has that got to do with me? I’m a graphic designer. People who want [...]
10 years ago I had a big problem. I was a print designer but I loved the internet and desperately wanted to work with it. I wanted a software package that would let me mess around with drag-and-drop functionality and when I was ready I could click “GO” and miraculously produce perfect code. I was [...]
When writing a WordPress post it is extremely important to make it as visually appealing as possible. Visitors are much more likely to spend a bit of time on the page if it has a nice image and the text is laid out in a pleasing way. Images are important in terms of SEO. If [...]
Constantly updated quality content is the mainstay of any website or blog. I have already described how to set up a WordPress.org blog and what to write about when you have one. Here’s the “how to” for those new-ish to WordPress… There are three things to remember when you are writing: Make your text scannable! [...]
There are two sides of a coin when considering how to market your site on the internet. Firstly, concentrate on the site itself: write regularly updated quality content and optimize the site for search engines. Secondly, by concentrating off the site: getting quality sites to link to yours. Introduction As I’ve said before in this [...]
This is the fifth in the series where I explain how an individual or small or medium sized organization can get themselves noticed in the big bad world. Other installments explained how to set up a web site from scratch, how to install WordPress and what to write on your site. Before we commence a [...]
Everything you will need to know about self-marketing on the web, including:
Learn how to develop a successful blog that brings customers to your business
