There are two different worlds. There is the world of business and commerce which is fast-pace, practical, utilitarian. And the other is the marketing message which needs to be simple, easily digestible and attractive to the customers. Graphic designers sit between these too worlds. Often our clients will supply documents from the world in which [...]
If your client hands you a .PPT from MS PowerPoint or and .DOC Word and says: “The presentation/print deadline is tomorrow, make this look nice”, what are you going to do? The answer is to use other programs such as Photoshop, Illustrator, InDesign, Quark, Premiere or Keynote and get creative! Here are a few tips [...]
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