DMP 005: Running a Design Business with Wes McDowell

Running a Design Business with Wes McDowell

My guest for the fifth episode of the Design and Marketing podcast is the wonderfully witty Wes McDowell. (Duration: c. 45 minutes.) Wes runs a design shop in Los Angeles, California, and is known for having one of the best design podcasts on iTunes, The Deeply Graphic DesignCast. But only a few years ago Wes was freelancing in Seattle. How did he get here from there? … [Read more...]

Helping People as a Business Strategy

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There are many reasons to start a business. To make money. To create something. To impact people's lives. Or because working for other people may seem dull and unfulfilling. However, the reasons people stay or are successful in business may change as they progress along their journey. They have with me. When I set up a company in 2006, I wanted to run a graphic … [Read more...]

Five Minute Marketing Tasks to Improve Your Business Now!

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You know those little marketing tasks that we keep meaning to do are always pushed to the back of the day's agenda? Sometimes alas, they never get done! I have a challenge for you: perform one of these five minute tasks now. If you hit a road block, leave a comment here and I'll help you. These little marketing tasks (some for beginners; others for "experts") only take a … [Read more...]

“How To Get Clients” eBook

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Download full version of How To Get Clients. Download free How To Get Clients chapters here! I am about to unleash my new premium eBook onto the world. I am very excited about this as it's something I have always wanted to do. What's the eBook about? The book will contain step-by-step tutorials on how to secure work, get clients and build up your own business online. … [Read more...]

How To Be An Expert

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Shortly after he moved to America in 1933, Albert Einstein agreed to address a group of mathematicians at Princeton University on tensor analysis, a geometric entity used to explain general relativity. Details of the forthcoming talk were put on a notice board in the university. However, when it came to day of the talk, the small hall was packed as students had told … [Read more...]

How to Blog for Business

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For me, blogging isn't about making money from advertising, affiliate marketing and selling products. It's not about that for the majority of bloggers either. But it is about business. All of my current clients have either contacted me through my website or are a result of a recommendation through my website. I advise most of my clients to see a blog as a marketing tool. … [Read more...]

Know Your Visitors – Know Your Customers!

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Most websites fail. Why? Because, they don't post regular content that people will want to read. How do you know what people want to read? The answer is to get to know your website's visitors and potential visitors. By knowing your readers, you will hopefully have some idea about your potential customers! Here are a few ways that I try to get to know my visitors. … [Read more...]

Marketing your business with a website and social media

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If investment banks can break the economy; small businesses can start the healing process. Now that start up costs are lower than ever, thousands of talented and skilled individuals who are frustrated by lack of corporate opportunity will do what they've always wanted and become their own boss. However, many small businesses are using old methods of marketing – leaflet … [Read more...]

Freelance graphic design advice

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Whether you're a rock star creative in a top-ten agency or a freelancer running a business from home on a shoestring, graphic design is an absorbing, all-encompassing practice. Beauty is in the eye of the beholder and therefore disagreements occur and criticism can be hard to take. But it's a great job because you spend time creating beauty. But there are plenty of other … [Read more...]

How to win traffic and influence markets

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How to Win Friends and Influence People is one of the bestselling self-help books ever published. Written by Dale Carnegie in 1937, it has sold 15 million copies. "[Dale Carnegie] changed my life" Warren Buffett, one of the world's wealthiest people and most generous philanthropist of all time. The book isn't about how to be popular like a prom king/queen, how to cajole … [Read more...]

Download my 2 free e-books and 2 free MP3s on running an online business & getting clients

Plus a list of my 12 favorite resources for online business

two free books and two free mp3s and a list of favorite online tools