Graphic, Web Design and Marketing, London | Rob Cubbon
Design, marketing, graphics, internet, print, London
Blogs are, in my opinion, the easiest and best way to get stuff on the web. With a blog you can publish constantly updated information about yourself, your company or your interests to the world. And what makes it even better is that this information is chronologically ordered and categorized for search engines almost automatically. [...]
If you ever need to create a simple but effective illustration or icon and are bored of the effect you are getting with just an outline, it may be an idea to use custom brushes in Illustrator to give your lines a bit of character. Here is a simple trace of a motorbike that was [...]
When writing a WordPress post it is extremely important to make it as visually appealing as possible. Visitors are much more likely to spend a bit of time on the page if it has a nice image and the text is laid out in a pleasing way. Images are important in terms of SEO. If [...]
I wanted to add a photo gallery to this website quickly the other day and to do this I used the NextGEN Gallery plugin. It seemed to be generally well-received by the WordPress community and I wasn’t disappointed. I literally had my gallery up and running in five minutes! The plugin was created by Alex [...]
I did this montage to illustrate marketing material that was highlighting Africa as a young and emerging economy. I had a photo of an ordinary seedling growing out of earth in someone’s hands. I created another layer of this picture (Cmd/Ctrl-J) and cloned out the seedling using the Rubber Stamp Tool (S). I then went [...]
I’ve talked many times about the limitations of Flash. It’s issues with accessibility and SEO are two of the main ones. So if you want something to look a bit “flashy” on your website, always see if you can do it with JavaScript first. Simple and interactive image slideshow fader with JavaScript I got this [...]
H’mm, well, I’m not going to explain everything about print advertising in one little blog post. However, having just supplied a page ad for a magazine I thought I’d explain a bit about the process I went through from the initial ideas to supplying the final artwork. Supplying initial ideas Some designers will tell you [...]
Constantly updated quality content is the mainstay of any website or blog. I have already described how to set up a WordPress.org blog and what to write about when you have one. Here’s the “how to” for those new-ish to WordPress… There are three things to remember when you are writing: Make your text scannable! [...]
This is the fifth in the series where I explain how an individual or small or medium sized organization can get themselves noticed in the big bad world. Other installments explained how to set up a web site from scratch, how to install WordPress and what to write on your site. Before we commence a [...]
Do you ever wish you didn’t use stock photography so much? Recently I’ve found myself trawling through pages of stock images from sites such as Shutterstock, iStock and Fotolia, usually looking for a well-presented young professional smiling to camera. These sites contain some good photography but I’m always worried that the stock approach lacks creativity [...]
Everything you will need to know about self-marketing on the web, including:
Learn how to develop a successful blog that brings customers to your business
