Survey Results: Graphic Designers’ Hardware, Software and Back-up

designer hardware software

Being an independent graphic designer and running your own business from home is the best life ever – at least that’s what we think. Here is a guide to the hardware, software and back-up used based on the answers from my representative sample of graphic designers. Further fascinating results from this survey can be found [...]

Survey Results: What Designers Do, How They Make Money and Where They Find Clients

designer and time

Here are the first results from my graphic designer’s business survey. I am so grateful to everybody that participated. I surveyed designers that were mostly working from home and running their own businesses. Participants were from every continent and were spread over different design disciplines. They represented every level of experience – from people who [...]

What you need to start a graphic design business

man working from home with laptop

It pains me to think of the $3000 I spent on a Mac Performa 6400 complete with a huge monitor and in-built 28K dial-up modem in the mid-90s. The machine chugged along like an aging donkey and the information super-highway felt more like a traffic jam. I wish I was starting now with readily available [...]

Designers, how to avoid client disasters!

two-businessmen-shaking-hands-thumb

There is a game in this industry: the trade off between graphic designer and client. I have heard this expression in large design agencies many times: “this would be a great job if it wasn’t for clients!” I disagree, I think it’s a great job period. If you don’t like your clients, get out of [...]

Teach yourself graphic design

graphic-design-blackboard-thumb

This article comes with a warning: easily offended graphic designers please do not read on! Graphic design is not rocket science, nor does it depend on artistic talent – it just takes a lot of practice. Some designers love to say that graphic design is a God-given talent that only a select few special people [...]

How to design a color page magazine advertisement

Color-page-advertisement-sample

H’mm, well, I’m not going to explain everything about print advertising in one little blog post. However, having just supplied a page ad for a magazine I thought I’d explain a bit about the process I went through from the initial ideas to supplying the final artwork. Supplying initial ideas Some designers will tell you [...]

How to pitch, promote and market your ideas

lectern with how to pitch and promote your ideas on it

I did this lectern idea for a company that did events where entrepreneurs pitch to investors. People from the UK will be familiar with this notion from the Dragons’ Den TV show. I’ve been a big fan of the show and I’ve always wondered how I would fair pitching a business idea. I would do [...]

How to market yourself #1: Introduction

Rob-Cubbon-Ltd-logo-in-a-cog-suspended-amongst-cogs

I have successfully been on the first page in Google for freelance graphic designer for a few months now and I’m quite pleased with this. Marketing yourself is one of the most important things any professional or company will do. For this reason I’m going to write a number of articles about self-marketing, what I [...]

Six questions to a graphic designer

question marks and man's face in profile

When and how did you get your start in the industry? I was working as a picture researcher for magazines and a night picture editor for newspapers in London when in 1992 I saw Photoshop for the first time and it was love at first sight. I then lied a lot to get my first [...]

My business cards designed and printed

business-card-design

I recently got my business cards printed and I was amazed at how much of a baffling array of online print companies there are trying to bag your business. Here and some of my golden rules for business card designing and printing. Don’t do a business card! Everyone does one! Have you got a bit [...]

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