Google’s search results are ranked by a combination of hundreds of different factors that are arranged into an algorithm which is being constantly changed and monitored. Recently, there has been a major update to the algorithm that has sent the SEO world into a spin and that update is named Penguin. Of course, I have [...]
You know the origin of the word Spam, don’t you? It comes from a Monty Python comedy sketch from 1970 where diners in a café in suburban London are presented with a menu that includes Spam in every dish. The references to Spam (a brand of tinned ham: SPiced hAM, hence SPAM) become increasingly repetitive [...]
Constantly updated quality content is the mainstay of any website or blog. I have already described how to set up a WordPress.org blog and what to write about when you have one. Here’s the “how to” for those new-ish to WordPress… There are three things to remember when you are writing: Make your text scannable! [...]
There are two sides of a coin when considering how to market your site on the internet. Firstly, concentrate on the site itself: write regularly updated quality content and optimize the site for search engines. Secondly, by concentrating off the site: getting quality sites to link to yours. Introduction As I’ve said before in this [...]
This is the fifth in the series where I explain how an individual or small or medium sized organization can get themselves noticed in the big bad world. Other installments explained how to set up a web site from scratch, how to install WordPress and what to write on your site. Before we commence a [...]
I have successfully been on the first page in Google for freelance graphic designer for a few months now and I’m quite pleased with this. Marketing yourself is one of the most important things any professional or company will do. For this reason I’m going to write a number of articles about self-marketing, what I [...]
A while ago I did an article explaining how to create a country’s flag inside its map outline and I used as an example the Australian map and flag. I’ve since had a lot of interest from Australians who wanted to use the image so I thought I’d do one for Americans as I get [...]
The image above has been stylised in Photoshop and Illustrator. To trace a photo in Adobe Illustrator, go File > Place and select the photo you want to trace. I find it useful to then lock this picture layer in the Layers palette and click on the New Layer icon to make sure your trace [...]
The primary objective of this website is to attract clients to my design business. The two ways I try to achieve this are: Get other good websites to link to me with my desired keywords as the anchor text. For example, freelance graphic designer, designer in London, UK design services, are good phrases to explain [...]
Attention from October 2008: This is no longer a DoFollow blog. All comments from this website will have the nofollow command and therefore if you’re after a bit of link juice you best go elsewhere. If you’re a genuine commenter then I’m sorry I can’t reward you with a proper link. I’ve just got tired [...]
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