How to market yourself #7: How to write and design a WordPress page or post

wordpress icon on a blue blackground

Constantly updated quality content is the mainstay of any website or blog. I have already described how to set up a WordPress.org blog and what to write about when you have one. Here’s the “how to” for those new-ish to WordPress… There are three things to remember when you are writing: Make your text scannable! [...]

How to market yourself #6: How to get links to your website

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There are two sides of a coin when considering how to market your site on the internet. Firstly, concentrate on the site itself: write regularly updated quality content and optimize the site for search engines. Secondly, by concentrating off the site: getting quality sites to link to yours. Introduction As I’ve said before in this [...]

How to market yourself #5: How to optimize your WordPress site for search engines

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This is the fifth in the series where I explain how an individual or small or medium sized organization can get themselves noticed in the big bad world. Other installments explained how to set up a web site from scratch, how to install WordPress and what to write on your site. Before we commence a [...]

How to market yourself #1: Introduction

Rob-Cubbon-Ltd-logo-in-a-cog-suspended-amongst-cogs

I have successfully been on the first page in Google for freelance graphic designer for a few months now and I’m quite pleased with this. Marketing yourself is one of the most important things any professional or company will do. For this reason I’m going to write a number of articles about self-marketing, what I [...]

American flag inside country map outline

American flag inside country map outline

A while ago I did an article explaining how to create a country’s flag inside its map outline and I used as an example the Australian map and flag. I’ve since had a lot of interest from Australians who wanted to use the image so I thought I’d do one for Americans as I get [...]

Design stylized images with Photoshop and Illustrator

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The image above has been stylised in Photoshop and Illustrator. To trace a photo in Adobe Illustrator, go File > Place and select the photo you want to trace. I find it useful to then lock this picture layer in the Layers palette and click on the New Layer icon to make sure your trace [...]

Freelance graphic designer and SEO

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The primary objective of this website is to attract clients to my design business. The two ways I try to achieve this are: Get other good websites to link to me with my desired keywords as the anchor text. For example, freelance graphic designer, designer in London, UK design services, are good phrases to explain [...]

DoFollow plugin not installed on my blog

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Attention from October 2008: This is no longer a DoFollow blog. All comments from this website will have the nofollow command and therefore if you’re after a bit of link juice you best go elsewhere. If you’re a genuine commenter then I’m sorry I can’t reward you with a proper link. I’ve just got tired [...]

Use the internet to aid lateral thinking

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Creatives are paid fortunes to think laterally, to come up with a word or an image that no one else has thought of. But now we have the most amazing lateral thinking resource at our fingertips – the internet. You have dictionaries and thesauruses to help you with words. There are directories of English idioms [...]

More about SEO, Google and recriprocal links

Poogle

This article is massively out-of-date and virtually everything said in it is now incorrect but it is useful to show how quickly things can change in this area! If you now type “freelance graphic designer and artworker in London” into Yahoo! I’m number one. In Google I’m hundred and fifty something! I’m trying to do [...]

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Discover the secrets behind building a better web presence

Everything you will need to know about self-marketing on the web, including:

  • Creating websites
  • Setting up WordPress
  • Writing blog posts
  • Getting links
  • Driving traffic to your site
  • Using social media
  • Offering RSS feeds and subscriptions
  • Getting found on Google
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