i like your website, specially the blue and white color which is my favorite:)

i am starting to my own business recently and also tired logo design. that is why i fully understand you.
i only know which one looks better, but no idea how to make it better!

I have tried a tracking option between the two above and it still looked tight to me. Will post it up here shortly.

The advantage of the tighter tracked version is that it can go bigger and notice the letter shapes a bit more.

I agree – the LTD I’ll use for invoices and business correspondence and will drop it elsewhere as per the website header.

Once again, thanks for your comments, Ahsan.

I like the new blue. I think this last one is too tight — perhaps something in btwn the two.

Interestingly though, I noticed the letter shapes are lot more on the tight one — the R and O pair up nicely and so do the B and O — but it also feels a little to dense.

If you do keep the tightened tracking, have another look at the kerning btwn O and N.

I assumed you need to have LTD in there for legal reasons. If it’s not mandatory, then dump it — absolutely.

Congrats.

i like this dark blue better. i think it’s even more eye-friendly.
and i also tend to agree on the overtracking…

but hei! you need to draw a line sometime. so just decide on the logo you consider it’s more appropriate for you and then… give-it a go!

webee
[is a design blog]

I’ve never heard that quote about design & art before. Did you make that up? I love it! One of the things I think about a lot and confuses me a great deal is what make good art or design good.

I’m not sure about dropping the ‘ltd’ to the baseline. You may have a point about the tracking but whenever I try to space it normally it looks sort of … eighties. I don’t like it.

I like your logo. Your skills are so wideranging it would be difficult to sum up in a logo. What was the thinking behind it?

I look forward to seeing more of your stuff online. Thanks again for popping by and commenting.

Be interested to see what you have to say about my logo. It doesn’t normally spin around like that.

Here is the latest incarnation. I have rounded off all the ends more uniformly, had another go at the tracking and changed the colour to a more CMYK friendly dark blue…

You’re absolutely right about the colour. I have to be honest, not a lot of thought went into that as I was hurrying to post it. That colour blue is impossible to match in printed material so I’ll probably go for a darker blue or even black for my business stationery.

Yes, I like the superscript as well. As you probably saw I have webee to thank for that.

Now I’ll play around with the curves at the ends of the letters. You can’t really see it here but they curve in on the “c” and “r” and out on the others and I’m not sure that’s right. And I’m sure the tracking needs checking. No, there’ll be other stabs!

The Quark/Airey similarity is a non-issue in my view. You’ve got two right angles in your Os and it’s not nearly as round a shape. I didn’t make the association until I followed the creativepro link. OTOH, I instantly made it when I first went over to David’s site (sorry!)

I prefer the superscripted version because it allows the focus to stay on your name.

I’m assuming, though, that this is the first of many stabs you’ll take at this. I can’t imagine your first-shot being your last-shot!

Was this your only option? I’d love to see what else you came up with, sketches etc.

here’s how i try to help: i’ve created a new logo proposal for you. i hope you find my opinions useful.
here it is: http://www.webee.ro/2007/05/01/new-logo-proposal-for-rob/

webee
[is a design blog]