What I Learned In 2013

thank you

At the risk of sounding like Ebenezer Scrooge, I don't like this time of year. Don't get me wrong, it's great to have a break with friends and family but, here in the UK, it seems like the world shuts down for two weeks. And I can't wait to get going. Time to reflect. I feel that 2013 was a pivotal year for me. 2013 was the year when I lost nearly half of my traffic, … [Read more...]

Make Facebook Picture Quotes

Picture Quotes

If you are in a public place at the moment, look around you. Do you see people? Do you see phones? What are they doing on their phones? Pound to a penny, they are scrolling through social media updates. That's what people do these days. And, as Gary Vaynerchuk says, "Social media sells shit". This is a truth universally acknowledged: images within social media … [Read more...]

Why We Are All Teachers & Learners In The New World Order

learning

In the old world you went to school and then you got a job. You may not have liked this job. But it was a job and you would do the same sort of job for the rest of your life. We all know what disrupted this old world: high-speed Internet, computing power, indebtedness of Western nations and the rise of developing nations. The certainties and structures of education, … [Read more...]

Build Your Brand – Dominate Google Results For Your Name

robert smith

I am very lucky. I am currently experiencing the universe in 2013 from a desk in London as “Rob Cubbon”. If, however, my surname was “Smith”, I wouldn’t be so lucky. In case you haven’t noticed, things are changing. We now live in a highly connected economy. 20 years ago, I may have made a few phone calls and written a few letters, thus connecting with maybe a … [Read more...]

Bulk Schedule Multiple Tweets with Hootsuite and a CSV

hootsuite logo

I would always prefer spending time creating content than being on social media. I view it as a necessary evil – it's great for connections and knowledge but you don't want to get sucked in to the cat pictures. I'm staggered to find that I've been on Twitter for four and a half years and have tweeted some 15,000 tweets. I'm staggered, not only because it seems like … [Read more...]

Branding Yourself Online

times square

If you wish to emerge as a thought leader or the go-to person in your niche you need a consistently branded visual image across the web. More people will trust you if you use the same profile image, colors, logo and branding whenever they see you on the internet. It shows you care enough to spend time on this – or that you can afford a great designer to do it for … [Read more...]

Using Social Media to Find a Job with Illustrator David Cousens

Using Social Media to Find a Job with Illustrator David Cousens

http://youtu.be/tFZhND9Pw4Q One of the very many benefits of interviewing various creative business people for the Design and Marketing podcast is that it takes me away from my small world. During the last few years on this website I have mostly written about what works for me. When I was starting out online in 2006-2008 I basically wrote any old rubbish blog post and I … [Read more...]

New YouTube Channel Art Free Download

youtube

Just when you thought you were safe to leave home without worrying about a major new social network design change ... another one happens! YouTube have just rolled out their new channel design to the masses. So, why should we care and what do we need to know about it? Well, we should care because it'll make our YouTube channels look great on all "three screens" (TV, desktop … [Read more...]

Adding Social Media Share Buttons in WordPress – HTML and CSS

buttons

We all want our web pages to be seen by as many people as possible. And while writing top quality content remains a great way to do this, enabling your visitors to share content through social media has become an excellent way to drive traffic. Just so that we're all on the same page, there are two types of social media button: The first are the social media buttons … [Read more...]

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