Free Download: 2014 Calendar in PDF, Illustrator (AI), InDesign (INDD) Format

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It’s never too early to plan ahead! I’d like to wish whoever’s reading this all health, luck and happiness for the coming year, 2014. And, as a token of my appreciation, dear website visitor, I’d like to offer you a gift of free 2014 calendars in PDF to download, plus the files that created them […]

How to make an on-screen PDF

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I regularly make PDFs for clients that are designed primarily to be viewed on-screen. Of course, the person viewing the PDF may choose to print it out on a desktop printer or other device and this should be taken into account. And with everything there is a right way and a wrong way, so here […]

How to make PowerPoint presentations and Word documents look beautiful

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If your client hands you a .PPT from MS PowerPoint or and .DOC Word and says: “The presentation/print deadline is tomorrow, make this look nice”, what are you going to do? The answer is to use other programs such as Photoshop, Illustrator, InDesign, Quark, Premiere or Keynote and get creative! Here are a few tips […]

Designing screen PDF newsletters – Why and How?

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Question: How can you disseminate a graphically interesting, beautifully designed small book to a large number of people cheaply? Answer: Email a PDF. Almost every computer has Adobe Reader (formerly called Acrobat Reader) and PDFs are widely used as a way to present information with a fixed layout similar to a paper publication. Question: Why […]

Designing PDF newsletters

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The first rule of making PDFs is easy… do it in InDesign, don’t even think of doing it in Quark. Navigation, linking to the web and even playing movies can be sorted out in InDesign first before the PDF is made. This way when the client has added his changes these elements don’t have to […]

Another top tip for PDF optimisation

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Question: What do you do when you’ve got a PDF that’s too big? Answer: Open in Acrobat, go File > Reduce File Size. Correct, that usually does the trick. But I had a particularly cumbersome PDF and a client that really couldn’t handle files of more than 1Mb and it steadfastly refused to reduce down […]

Overprint nightmare solved

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Here’s a problem I’ve been getting a lot recently … and a solution! Elements not printing out or printing out darker or fainter than they should. Why? The element – beit type or a box or anything – has been set to overprint. Overprinting is great. Black type on a tinted or coloured background is […]

Making and using PDFs

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How do you make PDFs? Direct from an application or by distilling from a saved eps or postscript file? Everyone has their favourite way, but whichever method is used there always seems to be some unforeseen errors creeping into the final file occasionally Why are some elements obscured behind other elements visible in the final […]

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